Gushcloud charges into China market with model Naomi Campbell

Singapore-based influencer marketing agency Gushcloud International has partnered with four Chinese social media platforms - Bilibili, Weibo, Xiaohongshu and Douyin - as part of its expansion into China. At the same time, it also signed model Naomi Campbell (pictured left) to debut in China on Weibo; NBA Lakers basketball player Kyle Kuzma (pictured centre) on Douyin; as well as Singaporean lifestyle influencer Jamie Chua (pictured right) and American investor Jim Rogers and his family on Bilibili and Xiaohongshu.  Read full story here.